ABKAM advertising agency
We could tell you that we are a communication agency with over 6 years experience in the market, with professionals with more than 20 years experience in publicity, or that we are an agency made up of young people who want to take the world by storm; we could also tell you that we have participated in developing dozens of brands and that what distinguishes us is that we regard your brand as a living being that must be nourished so that it grows strong and healthy. But we'd rather invite you to look at some of our work and, why not? invite you to visit us and meet us so that you can personally see what we can do for your brand.
Your brand image must have a communication style in order to be positioned in your target market. It is the only way to seed it in your consumers' mind and thus to make a commercial success of it at the time of the purchase decision.
Graphic design that transcends. We know how to communicate with tasteful images.
From Dominion Registering and Hosting to Programming and Mobile Apps.
We create transcending logos that linger in your target audience's mind.
We develop attractive and intuitive designs.
Conveying your brand DNA to your target market is our passion and we would do it without charge, but we must charge something in order to live.
Corporate or promotional video production and editing is vital nowadays when videos have replaced television and has boarded the Internet train.
Daily interaction with your target audience is only possible through the known Social Media.
Generating a creative, intelligent and adequate message to convey your brand DNA is not enough.
We have strong brand positioning and increasingly brand recognition. We have increased our market penetration thanks to Abkam.
Abkam made an advertising concept that helped generate more traffic to our website, which is where our sales are generated, now we use the radio advertising in a strategic way and because of that we´re having more sales.
We know how to use the necessary tools so that your brand is present in the time of the purchase decision. To this end we combine publicity, marketing and design to convey a brand's values according to its needs.
Being beautiful is not enough; one must be intelligent as well.
Graphic design is the cornerstone of all publicity.
Tasteful graphic design is essential to attract attention. However, a good graphic design that conveys a concept beyond the graphic aesthetics is desirable, as is one that conveys the core message along with the product or service benefits, that is, one that conveys the brand DNA, which enables effective positioning.
Besides saying something well, it is necessary to know how to say it.
Nowadays, creativity in the publicity campaign is not enough.
The high cost of media compels us to be creative in the media as well, with better planned and bolder strategies, taking into consideration alternative media and even making a communication media out of that which is not one, such as BTL media. We know how to place branding messages in strategic media in a creative and uncostly way so that media become an investment instead of an expense.
Being creative and intelligent is not enough; one must also be tough.
A strategy, besides being intelligent and well planned, must be creative. We are able to link strategy and creativity so we suggest creative, original, proactive communication strategies that smash paradigms in order to position the brand or promotion and convince with arguments and concepts beyond persuasion. Continuous consumers' preference through time is what we seek.
Children want to eat candies, grown-ups nourish them adequately.
A brand is a living being. It dwells in the mind and heart of its consumers. It must be nourished so that it grows. If we stop nourishing it, it dies. Therefore, we must constantly nourish it with good publicity so that it continues living in the consumer. We give your brand what it needs to continue living in its consumers. Based on an analysis and its evaluation, we create the adequate strategy and we take it to the media it needs.
Your majesty is the consumer. If we do not know him, how can we woo him? If we know our consumer it is feasible to convince him with our brand and to earn his preference.
We study the market to know it, analyze it and offer the best proposal ever, based on the characteristics and benefits offered by your product or service.
How can we have an opinion about the film if we haven't watched it?
The first thing we do is try your product or service to find the best publicity sales arguments. With this practice we can detect new points of view to convey your brand DNA.
Meet to know, know to communicate, communicate to convince.
It implies more neurons, but it is possible!
The required mental process is more elaborate, but we like to come up with solutions to the issue of positioning your brand in such a way that the assigned budget is enough.
We know the language of media and we therefore adapt the message to each one: printing, electronic, digital and BTL. ATL, TTL and BTL media, we know them and use them to benefit your brand.
Certainty lasts a lifetime; persuasion is temporary.
With our campaigns we seek to enter your consumers' hearts and stay in their memory. If we arouse emotions or feelings, we make the consumer remember us at the time of the purchase decision. There are messages that last a lifetime.
We are convinced that money must be invested and not spent. An investment guarantees capital return with profit. With the communications and media strategy, we search for you and your money investment to get profits thanks to the synergy of an approved concept in the right media for your brand.